UK Made Sex Toys
Revolutionize your pleasure with our bold collection of sex toys, curated by women, for women. Body-safe, sensual, and sexy (never sleazy), with exclusive designs you’ll only find at Sh!
Revolutionize your pleasure with our bold collection of sex toys, curated by women, for women. Body-safe, sensual, and sexy (never sleazy), with exclusive designs you'll only find at Sh!
Why Shop Sex Toys at Sh! Women's Store?
Since 1992, Sh! has been the UK's first sex shop designed by women, for women and all pleasure seekers. Unlike mainstream adult stores that cater to the male gaze, we curate every vibrator, dildo, and intimate accessory through a feminist lens. Our sex toys prioritize your pleasure, body safety, and empowerment – never objectification. Whether you're a first-timer exploring your first sex toy or an experienced user seeking the latest innovations, we offer honest advice, inclusive language, and products that actually work for real bodies.
Our Sex Toy Collection for Every Body
Vibrators & Clitoral Toys: From discreet bullet vibes to powerful wand massagers, our vibrator collection celebrates clitoral pleasure. Choose from air-pulse suction toys, rechargeable rabbits, or classic external stimulators. Perfect for solo sessions or enhancing partnered play.
Dildos & Strap-Ons: Body-safe silicone dildos in every size, shape, and style. From slim beginner-friendly options to realistic textures and artistic abstract designs. Pair with our handcrafted harnesses for unforgettable strap-on play.
Couples Sex Toys: Designed to bring you closer together. Wearable vibes, remote-controlled toys, and dual-stimulation products that enhance intimacy. Our couples collection features toys that work for all relationship configurations.
LGBT & Queer Toys: As a lesbian-owned business, we specialize in lesbian sex toys, WLW pleasure, and trans-inclusive products. Our queer collection celebrates all bodies, identities, and desires with gender-affirming, body-positive options.
Body-Safe, Never Sleazy
Every sex toy at Sh! meets our strict safety standards: medical-grade silicone, phthalate-free materials, and body-safe designs. We refuse to stock jelly toys, realistic porn-inspired products, or anything that objectifies women. Instead, we champion pleasure-positive toys that celebrate diverse bodies, desires, and relationships. All products come with care instructions, pleasure guides, and our expert advice.
More Than Just Toys
Shopping at Sh! means supporting a feminist, woman-owned business that gives back to LGBTQ+ charities and sexual health organizations. Beyond our sex toy collection, we stock feminist, lesbian, and queer lifestyle products including books, erotica, body care, and community-celebrating items. We're not just a sex shop – we're a movement.
Discreet, Expert, Empowering
All orders ship in plain, unmarked packaging with complete discretion. Our knowledgeable team (real women who love this work!) provides personalized recommendations without judgment. Whether you're curious about your first vibrator, exploring kink, or seeking couples toys, we're here to help you discover pleasure on your terms. Ready to revolutionize your pleasure? Explore our full collection and find your new favorite!
Our Sex Toy Collections
Discover your perfect first sex toy. We've curated a selection of our best non-intimidating, easy-to-use toys for newbies. Read our beginner's guides or ask our all-female (100% human!) team for tailored advice.
Our peachy selection of the best anal toys around, because your delicate derriere deserves no less. Anal toys must be easy-to-clean, seamless & 'anal-safe' in design to ensure they can't slip inside & get lost. Relax. All our toys are safe & sensual for exploring the delights of anal play & we have loads of anal sex toy & pleasure advice to guide you.
Vibrators 'oscillate' (jiggle) thousands of times per minute, delivering thrilling intensity, & never tiring (so long as they're powered-up;) Each vibe we choose is body-safe & body-pleasing to boost your orgasm. Explore our vibrator advice to discover your perfect vibe, whether you're buzzing solo or with a partner.
Sex toys for couples to share. The best sex toys bring new heights of passion & playfulness, & can help close the orgasm gap. Exploire our collection of pleasure-enhancing toys for VP (vulva-penis) couples, & for inspiration, dip into our couples sex & sex toy advice guides.
Dildos are sex toys purely for penetrative pleasure. As dildo designers, we handmake over 30 different sizes of silicone dildos, all in sensual, ergonomic shapes & offer loads of dildo advice to help you find your perfect dildo-date.
Our handcrafted strap-on harnesses are designed by lesbians for comfort, style, and a secure dildo fit. Perfect for beginners or pros, our adjustable, 5-star-rated harnesses make every session smooth and pleasurable. Discover the best strap-on harnesses for women, lesbians, and all pleasure seekers!
As a proud LGBT business, we specialize in lesbian sex toys! Our products are enjoyed by all genders & sexualities, but we've gathered the best toys for WLW couples & vulva-to-vulva pleasure that our lesbian customers & friends love. Check out our top picks & explore our lesbian sex & toy guides to learn more...
No old-school male sex toys here. Simply sensual feel-good toys that enhance penis & prostate pleasure. We believe male sexuality is more imaginative & discerning than most sex toy companies give credit for. Discover the difference of our curated male toys, of masturbators, cock-rings & prostate massagers, all selected from a female perspective. Read our male pleasure advice guides & enjoy, solo or with a partner.
Discover the latest new sex toys and pleasure products that have made our shelves. If it's new, brings something fresh and exciting to our range (and to your bedroom!) then you will find it here...
On this page, you'll find toys & products that are particularly favoured by our trans & non-binary customers. As we source more products, this page will grow! In the meantime, please let us know if you have any recommendations...
Always Discreet
Whether it’s for self-love or shared pleasure, explore our toy collection knowing your order arrives in discreet, no-nonsense packaging - all the excitement stays inside the box.
HOW TO CHOOSE THE BEST SEX TOY FOR YOU?
What is the MAIN type of pleasure I want to experience?
SEX TOY FAQ'S
How discreet is buying sex toys from Sh!?
Sh! by name, Sh! by nature. Your pleasure is your business. Expect plain, unremarkable packaging, every time - and data protection so strong we guard it like a lioness protects her cubs.
Why use sex toys?
Because, whatever your gender, sexuality, age or level of experience, sex toys can ! Because whatever your gender, sexuality, age, or level of experience, sex toys can genuinely enhance your sex life.
Sex toys are also good for your sexual wellbeing. Couples who play with toys together often report deeper intimacy and better communication. Using toys during partnered sex can help bridge the orgasm gap and create more fulfilling shared experiences.
For solo play, toys offer a powerful way to explore your body, build confidence, and learn what you enjoy (and what you don’t). That self-knowledge can transform how you experience pleasure, both alone and with others.
Beyond pleasure, sex toys can also play a supportive role in addressing sexual concerns such as vaginismus or erectile difficulties, helping people reconnect with their bodies in a gentle, empowering way.
And above all else? Sex toys are fun. Truly toys for adults — made for curiosity, confidence, and play.
Are sex toys safe?
So, yes! Every toy we carry is perfectly safe, so long as you use them with common sense; follow the instructions and use only for their intended purpose (ie. never use a non anal-safe toy up your bum!).
Being meticulous about keeping your toys clean and being extra careful about sharing sex toys ( use condoms - it's the easiest way!) is the most important safety advice, as toys can transmit STI's.
How to clean & care for my sex toy?
Cleaning your sex toys is easiest with sex toy cleaner - just spritz on and wipe off before and after every use. When air dry, store in a clean, fluff-free place for next time.
Are sex toys for everyone?
Dispelling these and other myths (like do sex toys ruin relationships?) has been our mission for over 30 years.
Can I use sex toys whilst pregnant or on my period?
Do I need lube with sex toys?
Can I bring a sex toy through airport security?
Sex toys are best packed in hold luggage, with batteries out or travel-lock on.
If you want to take them on as carry-on (and we have done this, 100's of times), they may show up on scanners, but security staff have really seen it all...
Take out any batteries to avoid any security scares.
Why don't you sell any 'realistic' sex toys?
Apart from any ick-factor, (we can't tell you how many times women have told us they were bought a 'realistic sex toy, which went straight in the bin) these kinds of sex toys can stir-up feelings of insecurity, which we're not into feeding...
Sex Toy Advice
- Choosing a selection results in a full page refresh.