Pleasure is power
Ecstasy without apology
Our most important sexual relationship is the one we have with ourselves. When we are sexually empowered and fulfilled, we are more confident in our bodies, in our voices, and in our lives.
That's why in 1992, we launched Europe's first sex shop by women, for women. It was high time we harnessed the power of our own pleasure, and thirty years later, our mission is more relevant than ever.
What Sh! Stands for
IT'S YOUR PLEASURE
Handmade & Curated By Women Since 1992
Featured Collections
Piece De Resistance
Piece De Resistance
OUR BODY.
OUR VOICE.
Pleasure is every womens right
The Menopause Is Killing
My Sex Life.
'The biggest casualty of my life as a 49-year old menopausal mother has been my sexual relationship with my husband.
When I do feel remotely interested, the actual act itself is much more uncomfortable, even with lube, and it takes me so long to get to orgasm I should pack sandwiches for the trip!'
Painful Sex.
'After having a laparoscopy and finding out that I have problems with my ovaries, sex is obviously painful.
I'm only 23 and it's stressing me, and my partner of 3 years, out.
I want my sex life back!'
Strap On Guides
Good, honest advice about all things sex & sex toys is at the heart of what we do.
Browse our advice pages or contact us
for 1-2-1 guidance
SH! FEATUREs IN...
WHAT YOU SAY:
30 memorable moments
Meet Us
Sh! Womens Store
Our Story
We Couldn't Do It Without You
Founded in the spirit of resistance, for over 30 years Sh! has trailblazed the rights of women to sexual pleasure. And now there's a new, exciting chapter in our history...
The good, the bad and why it's all been worth it!
I'm Ky, founder of Sh!, and I’d like to say a huge ‘thank-you’ for being part of the Sh! community. When I founded Sh!, back in 1992, it was to create a comfortable place where women could discover their unique relationship to sex and pleasure (because nothing like that existed), and to ensure ALL womens' sexuality is celebrated whatever their sexual orientation, relationship or health status, age, race or culture.
By choosing to shop with us, you help us to achieve SO much more than simply sell sex toys...
Whether delivering tailored advice and top service, creating gorgeous Sh! own-brand range of UK-made sex toys or pioneering new ways to spread our message, we're passionate about the empowering ethos at the core of our independent, women-run company...
Welcome To Sh! The UK's pioneering women's sex shop, where female-foccused pleasure Is paramount!